That's easy. Most tools you use to build websites make it super easy to add important image tags, like alt tags. Both search engines and humans (those who look at a web page's code) can read the information in image tags. It's just one more way to include relevant info …

There is no evidence that adding a lot of content at one time can hurt a site if the content is of high quality. And it's better for the target audience too. Although there are numerous Meta tags, only a few of them have major impact on the SEO of …

Keyword stuffing results in a significant increase in keyword density and is labeled as spam by search engines, which usually results in the devaluation of the applicable page. Google defines duplicate content as large blocks of text used across multiple pages, or even other websites, that are exactly the same …

The best thing is that even search engines also considered social media signals in their rankings. So while the search engines were still relatively simple, (today this would be somewhat equivalent to the level of search functions available on websites) the website, which had a strong linking structure and included …

However, the subsequent updates, especially the more recent manual actions, have finally brought us more clarity on the subject: it's not about the quality of the content but the value that content adds to the users. The number of people utilizing a smartphone with a voice search function has steadily …

Despite these differences, many millennials are passionate about brands that support causes and the environment. With so much competition in the outside world, some companies insist on using harmful techniques to gain more exposure and a better ranking on Google. Although you may now have a fully optimized site, your …

What a user enters into the Google search box is considered a keyword or keyword phrase. Only a few companies have been successful deploying buzz marketing during the inoculation stage, or product introduction. Google knows that if a page takes too long to load, visitors are likely to click away …

Therefore, site speed, quite rightly, can have a huge impact on SEO. Each piece of a campaign should be driven by a single strategy that guides the creative development process. Have you ever searched for a business name or individual on Facebook's search bar and couldn't find them? I'm on …