Establish your position regarding metrics

While you're at it, try to dig up some past customer reviews and testimonials. Link building happens when you manage to get more links to your website from other sites than your competition. In other words if the spiders and crawlers see that there is a link to your website …

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SEO changes quickly

Be Yourself. Write about what you know and make it a conversation with your readers. Keep it natural. People will find your content because they speak the same language and seek your advice. Apart from keeping your links natural regarding link sources and link velocity, you need to keep the …

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Lessons I've learned from page impressions

Most SEOs would agree that Google's SERP features can be a double-edged sword. They can significantly cut into your site traffic if you aren't featured in one, or they can result in a welcome boost if you are. Google Webmaster is useful if you want to know how many back …

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The tightening up of orphaned pages

Your URL's should include your main keywords, but make sure you keep them short and friendly. Try to limit the number of characters as much as possible. Accordingly, they act rationally by shopping around for the best price. Children love playing on outdoor fitness equipment - didn't you when you were …

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Web Page Size

That's easy. Most tools you use to build websites make it super easy to add important image tags, like alt tags. Both search engines and humans (those who look at a web page's code) can read the information in image tags. It's just one more way to include relevant info …

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Write about blogs

Keyword stuffing results in a significant increase in keyword density and is labeled as spam by search engines, which usually results in the devaluation of the applicable page. Google defines duplicate content as large blocks of text used across multiple pages, or even other websites, that are exactly the same …

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Improve engagement by utilising SEO campaigns

The best thing is that even search engines also considered social media signals in their rankings. So while the search engines were still relatively simple, (today this would be somewhat equivalent to the level of search functions available on websites) the website, which had a strong linking structure and included …

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Do not duplicate meta descriptions

However, the subsequent updates, especially the more recent manual actions, have finally brought us more clarity on the subject: it's not about the quality of the content but the value that content adds to the users. The number of people utilizing a smartphone with a voice search function has steadily …

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We've reached a tipping point when it comes to comment spam

Therefore, site speed, quite rightly, can have a huge impact on SEO. Each piece of a campaign should be driven by a single strategy that guides the creative development process. Have you ever searched for a business name or individual on Facebook's search bar and couldn't find them? I'm on …

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